A Sign of the Times

The Stewart Signs Blog

We strive to provide you the most relevant and timely industry news, product videos, tips on sign usage and care, and more.
Read more about how the right sign can positively impact your organization!

We're excited to announce that Stewart Signs will be hosting a booth at the 120th annual Veterans of Foreign Wars (VFW) National Convention, July 20 to 24, 2019 in Orlando, Florida. For 120 years, VFW and Auxiliary delegates have gathered at this annual event. Representing over 1,600,000 members from the larger organization, the attendees at this convention work to identify key priorities for the group, and they talk about encouraging Congress to pass laws that help the nation's veterans, current service members, and the families of both.

A lot of towns, cities, and even state governments are exploring the benefits of fundraising. If your tax base and other forms of revenue aren't filling your coffers, you may need to host your own fundraiser. To attract as many donations as possible, you need to make sure people know that you're fundraising, and your civic sign can play a big role in that process.

Recently, the Chicago Tribune ran a story called, "Catchiness is next to godliness on church signs". The news article explained the phenomenon of catchy church signs and explored the idea that churches with prominent signs have a drive-by ministry that often greatly exceeds the number of people sitting in the pews every week. However, maintaining the right balance between catchiness and godliness can also be challenging.

When consumers look for products, research alternatives, decide what to buy, and finally make a purchase, that process is called the buyer's journey. The marketing world has been abuzz with excitement about the buyer's journey for the last few years, but the journey itself existed long before the phrase became popular, and if you want to convert browsers into buyers, you need to understand this journey. Digital signage can play a big role in the buyer's journey.

Your civic organization plays a critical role in your community, but do people know what you're doing? If you don't share your message with the community, you may struggle to attract new members or elicit donations, but on the other hand, if you get your message out, you can enhance your efforts in all kinds of exciting ways. Digital signage offers you a lot of ways to share messages and promote your civic mission, but when you're buying a sign, you need to make all kinds of decisions.

A city park is a great place to put a sign, and in fact, many city parks have a combination of different signs ranging from small trailside signs to large digital signs - and nearly everything in between. Want to make the most of your city park messaging? Then, check out these tips.

Tragically, between one in three and one in four children report that they have faced some type of bullying at school. If you are a teacher, a school administrator, or a student leader, you may be looking for innovative ways to stop bullying at your school. For the most effective results, you may want to do a blend of educational seminars, peer sensitivity training, and other anti-bullying initiatives, but you should also get your school sign involved.

Fundraising for your fire department can be challenging. Going door-to-door and asking people to "fill the boots" with donations is a classic fundraiser, but it's time-consuming and a lot of people are suspicious when a stranger knocks on the door. Similarly, telephone fundraising can be effective, but with so many scammers pretending to be firefighters, many potential donors tend to ignore these pleas.